Norse Atlantic’s plans to up its UK airline’s operations are making good progress, according to the airline’s January operational update, which also indicated a strong summer season ahead.
Norse Atlantic Airways’ report outlined the major updates for its UK airline Norse Atlantic UK, including the launch of ticket sales to two new destinations expected this week and the preparations for the summer season, which has over half of the airline’s operational fleet based at London Gatwick Airport.
“Two targeted sales campaigns in January generated encouraging forward bookings and show that demand for travel across the Atlantic remains strong,” said Bjorn Tore Larsen, CEO, Norse Atlantic Airways, “We expect a strong summer season across our network and especially in the UK as the investment that we have made in that market reaches its full potential.”
Other core findings from the January operational update included 35,150 total passengers carried by Norse Atlantic, a recorded aggregate load factor of 52%, including charter operations and a total of 229 flights, of which 74% arrived within 15 minutes of the scheduled arrival time, and 98% were operated without cancellations.
The release of the airline update follows the recent appointment of Charles Duncan as President earlier this month. The newly created role will focus on Commercial, Operations, Network and People as the core areas of the business.
“The recent announcement that Charles Duncan has joined Norse Atlantic as President represents an important strengthening of our commercial strategy going forward,” added Larsen, “I look forward to working closely with Charles as we fulfil our target of reaching profitability by year-end.”
